When starting a business, the Food & Beverage industry is often considered a safe investment due to its massive market with a quick cash flow cycle. However, it's a very competitive market too.
It's an everyday reality that many hopeful entrepreneurs dive into the food and beverage industry with limited experience and resources, and unfortunately, they often face rapid failure.
Several significant reasons for this outcome include preliminary market research, poor budgeting, ineffective marketing strategies, and a lack of industry-specific knowledge. These obstacles can hinder the growth and sustainability of their ventures, leading to swift setbacks.
